Reach the people who haven't found you yet

    identified tells you who visited. Audiences finds the people researching what you sell right now, by name, and puts your ads in front of them on Meta and Google.

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    Add-on to any plan, or standalone.

    How identified Audiences works

    From topic selection to live ad audiences in three steps.

    1

    Pick your topics

    Choose from 42,000+ intent topics: 33,000+ B2B (technology research, vendor evaluation, business needs) and 8,900+ B2C (purchase intent, lifestyle, interests). 'Luxury SUV shoppers.' 'Salesforce admins evaluating a CRM.' 'Caribbean cruises.'

    2

    We build the audience

    Every day we assemble a hashed-email list of real individuals actively researching your topics. Identity-based, not cookie-based, so the audience doesn't expire when a browser clears.

    3

    You run the ads

    Push the audience to Meta and Google Ads as a customer list and run your campaign against named people instead of interest buckets. Track results at the person level.

    Not retargeting. Not lookalikes.

    identified Audiences is proactive, identity-based, and persistent.

    Retargeting and lookalikes
    identified Audiences
    Reactive: waits for a visit
    Proactive: reaches people before they visit
    Cookie-based
    Identity-based (hashed email)
    Anonymous interest buckets
    Named individuals
    Expires with the cookie window
    Persistent
    Platform guesses who's similar
    You choose exactly what they're researching

    Audiences at scale

    Real audience sizes available today across intent topics.

    598K+

    American luxury car shoppers

    213K+

    Caribbean cruise researchers

    72K+

    Marketing automation evaluators

    31K+

    Cloud migration researchers

    Sizes vary by topic and refresh daily. Audiences up to 500,000 people per month.

    Wake up your dead leads

    Upload the contacts that went quiet. We watch every day for the moment they start researching again and alert you. Your sales team calls them the week they're back in market, not six months later.

    identified Dashboard

    Jennifer H.

    CFO · [Company]

    Back in market

    Viewed pricing

    Re-engaged after 4 months

    Better together

    Visitor identification

    Audiences brings them in; the pixel tells you who showed up.

    Email integrations

    Add identified visitors to the same audiences and run email and ads in one motion.

    B2B ICP filtering

    Layer your Ideal Customer Profile on top of intent topics so the audience is people you'd actually sell to.

    How the data is sourced

    Consent-based

    Audience data is sourced through approved, consent-based channels. No scraped lists.

    Hashed, not tracked

    Audiences are built from hashed emails and matched inside the ad platforms. No cookies, no pixels required on your site.

    US only, opt-out honored

    Audiences cover US individuals only. CCPA opt-out requests are honored across every audience.

    Pricing

    Add-on

    $299/month

    Add identified Audiences to any identified plan. Up to 500,000 audience members per month, unlimited topics, Meta and Google sync, lead reactivation.

    Standalone

    $399/month

    Everything in the add-on plus Dashboard Access. No pixel required.

    Included in Enterprise.

    Frequently asked questions

    No; Audiences works on its own, but the two together let you retarget visitors and prospect new people in one place.

    See an audience built for your business

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